Energy transition
Flow Power
CONTEXT
Making Australia’s energy smarter, greener and fairer. Flow Power is a renewable electricity retailer, consultancy and engineering company that’s leading Australia’s energy transition.
Context
Launched in 1994, Flow Power is one of Australia’s fastest growing renewable energy consultancies and retailers. They provide competitive pricing plans to a range of Australian organisations, build cutting-edge wind and solar energy projects across Eastern Australia and offer a range of proprietary tech products to help organisations consume the right kind of energy at the right time.
OUR WORK
Our Work
In 2023, Flow Power engaged greenHorizon to help build the business’s profile as a leader in Australia’s energy transition.
The partnership commenced with a discovery session and strategy workshop with the Flow Power executive leadership team to define what success means for the organisation. Off the back of the session, Horizon delivered an Insights Deck and Communications Plan. We have worked closely with the Flow Power team to map opportunities in the brand’s stakeholder landscape and develop a message house to ensure consistent and engaging messaging is used across all brand communications. Horizon is also delivering a rolling monthly media relations calendar, supporting Flow Power to leverage their new project announcements, strategic partnerships and speaking opportunities.
RESULTS
Results
To date, Horizon has secured coverage in a range of titles including The Australian Financial Review, The Age, The Sydney Morning Herald, Brisbane Times, WA Today, 7News, Renew Economy, The Shout, PV Magazine, Business News Australia and Australian Manufacturing News.